What a year, what a year, what a year! No seriously, what a year! Tomorrow starts my extended social-media summer break. I'm already missing all of you!I think it's a good moment to recap. So much happened since I uploaded the first SAIMA video in April 2020. My 4 highlights:1) Meera becoming MVP -> A …
Always Be Coached: How Becoming a Life-long Learner Helped Grow My Salesforce Expertise
Post: Always Be Coached: How Becoming a Life-long Learner Helped Grow My Salesforce Expertise There are many valid approaches to happiness in life and success in a career. My personal one is to become a little better every day.One of the key tools to always be improving is coaching. Post: https://www.salesforceben.com/always-be-coached-how-becoming-a-life-long-learner-helped-grow-my-salesforce-expertise/ This post is also a …
Experiment: LinkedIn ads – 3 Months later
3 months ago I started with LinkedIn ads for my apps. Today it was time to analyze, maybe my notes are interesting for some of you as well. Summary: LinkedIn ads can work, but ultimately I did not achieve my goal as hoped. More work/research/experiments needed.My goal was: "Bring American business Users to request/install my Apps."I spent …
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Road To CTA E17 – When are you ready for the board?
At some point in your preparation you have to make the decision: When do I go for the board?I think there's no need to rush that decision, at some point you will know! In order to know what to look out for, I collected a few signs of your readiness and what to do once …
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A letter to the Indian Salesforce Community
We all know, that for many years the Indian community is an essential part of the Salesforce community. For me personally, there wasn’t a single step in my Salesforce career where I didn’t learn from a friend with Indian heritage. Jitendra Zaa’s name will forever be connected with the feeling of finally getting an answer …
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3 non-tech ways to boost your Knowledge base
It always comes down to knowledge, no matter if look at Sales or Service organizations. Success always depends on a well-informed staff. A Knowledge Base is always the foundation, but do you get the most out of your Knowledge base? A companies Knowledge base is often more like a ghost town than a buzzing center …
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Notes: Marketing apps on landing pages
Ruth Cawdron is a very talented marketing manager at ProvenWorks.She was kind enough to share her knowledge about software product marketing with me. - Focus your website on your most important target group, don't try to please everyone- Most Salesforce app websites are unfocused- Keep your message business-focused -> How does it help me to make …
Preparing for your first AppExchange app
"3 Apps in 3 months. What sounds like a crazy idea was possible because I did my homework before I started. The homework I did was ‘defining guidelines’ and ‘study before I build’. The guidelines helped me to focus on the right things while ‘study before I build’ made sure I was fast and good …
Spring Cleaning: Medium – At least 3 times a year
Johann Furmann, Nana Gregg This post is a follow-up to Nana’s great post on “Salesforce Cleaning Menu – Mild: A Flavor for Everyone”. Introduction Since the last post on cleaning, we started weekly clean-ups for our Mild-Flavor menu items. This should have created a culture of cleaning. Now we can step up our game and …
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Notes: The Consulting Mindset for Developers
Lilith Van Biesen, Rupesh Bhatia, and I came together to brainstorm what developers can learn from Admins & Consultants. Here’s a shortlist of my personal notes, may be helpful for some. 1. Admin is more than just configuration2. Every good Admin is a Consultant3. Be humble, accept your shortcoming, make mistakes4. Think like a human!5. Develop proposals6. Pick up the phone7. Everything you …
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