In-App Guidance, Macros and Quick Text – Underrated Features?

Document Status: First Draft Company background:Large-scale, global Service Cloud implementation. Business Goals: Increase agent productivityStandardize processesSimplify Salesforce implementationSpeed up agent onboarding Summary In-App Guidance, Macros and Quick Text can be a low-code, very flexibel way to reach the business goals of a Service Cloud implementation.While all three features have heavy limitations, they can be one …

Continue reading "In-App Guidance, Macros and Quick Text – Underrated Features?"

6 things I learned from Ike’s app reviews for my future videos and presentations

Summary:No matter if I roll out a new feature, go live with a project or release an app, a good promotional video or presentation goes a long way. I learned a lot from Ike Wagh’s app review of Fabulous Confetti so much for my future videos. I think the learnings can not only be applied …

Continue reading "6 things I learned from Ike’s app reviews for my future videos and presentations"

Always Be Coached: How Becoming a Life-long Learner Helped Grow My Salesforce Expertise

Post: Always Be Coached: How Becoming a Life-long Learner Helped Grow My Salesforce Expertise There are many valid approaches to happiness in life and success in a career. My personal one is to become a little better every day.One of the key tools to always be improving is coaching. Post: https://www.salesforceben.com/always-be-coached-how-becoming-a-life-long-learner-helped-grow-my-salesforce-expertise/ This post is also a …

Continue reading "Always Be Coached: How Becoming a Life-long Learner Helped Grow My Salesforce Expertise"

Experiment: LinkedIn ads – 3 Months later

3 months ago I started with LinkedIn ads for my apps. Today it was time to analyze, maybe my notes are interesting for some of you as well. Summary: LinkedIn ads can work, but ultimately I did not achieve my goal as hoped. More work/research/experiments needed.My goal was: "Bring American business Users to request/install my Apps."I spent …

Continue reading "Experiment: LinkedIn ads – 3 Months later"

A letter to the Indian Salesforce Community

We all know, that for many years the Indian community is an essential part of the Salesforce community. For me personally, there wasn’t a single step in my Salesforce career where I didn’t learn from a friend with Indian heritage. Jitendra Zaa’s name will forever be connected with the feeling of finally getting an answer …

Continue reading "A letter to the Indian Salesforce Community"

3 non-tech ways to boost your Knowledge base

It always comes down to knowledge, no matter if look at Sales or Service organizations. Success always depends on a well-informed staff. A Knowledge Base is always the foundation, but do you get the most out of your Knowledge base? A companies Knowledge base is often more like a ghost town than a buzzing center …

Continue reading "3 non-tech ways to boost your Knowledge base"

Notes: Marketing apps on landing pages

Ruth Cawdron is a very talented marketing manager at ProvenWorks.She was kind enough to share her knowledge about software product marketing with me. - Focus your website on your most important target group, don't try to please everyone- Most Salesforce app websites are unfocused- Keep your message business-focused -> How does it help me to make …

Continue reading "Notes: Marketing apps on landing pages"